Natural Lights

OR SALMAN

My name is ㅤאור ㅤin hebrew,ㅤIt means – ㅤLight ㅤin english and i spell it – ㅤOr

The first logo i made named “אור” – “Light” and two words slogan “אור טבעי” – “Natural Lights”

I used a patteren made out of leaves inside a circule to simulate a tree head and inside of that

I have added two rounded shapes colored yellow to simulate the power that the plant is absorbing from the sun lights

It’s also representing a light bulb which gives a source of light other than the sun

In addition i used the middle letter as the tree’s pole , added “roots” to the buttom to make it feel like a complete tree

one last element i made is cutting the top of the middle letter (the tree’s pole) which represent the screwing part of a light bulb

Full colored on black and white background

Black and white version of the logo on black and white backgrounds

A short explaination about what is inside the logo and what they represent

Here are all the elements i used to build the logo, along with the color scheme and the leaves pattern

Here i tried to simulate the tree’s head as a light bulb

by creating elements and shape them as they were tree branches

and at the same time showing a shape of a light bulb

for the front part i simply placed the logo in the middle of the card

For the back part of the card i placed the same leaves patteren but i made it looks like it zoomed in

I have added more of the same leaves over the card

In additional to the design, i used the font : Minion Variable Concept

and added simple contact information

Here are some other versions of the logo

In this version i removed the “Roots” objects And the second typography (Natural Light)

The text (by order) are :

אור = Light

אור טבעי = Natural Light

In this version i completley got rid off the leaves pattern and created one simple

round tree head with one green color and added shadows to it

as well the “trunk” (bole) is cleaned from extra colors and left with one shadow to simulate the tree head shadow on it

The english typography is still remain

Here i created simple illustration that represent the lights coming out from the sun and penetrait through the tree

everything else still remain the same

This project made in the following softwares